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Tropicana to take the top spot in the expansion

The job may have seemed to have ended well on Aug. 28 as the last steel beam of the new Tropicana casino and resort hotel was held in place.

In fact, however, it was just the beginning, as the building, which is about to become New Jersey's largest hotel, occupies its rightful place as a resort powerhouse on the Atlantic City skyline.

"There is a new landmark in the village, and its name is Tropicana," said Dennis Gomes, president of the resort's operation.

A ceremony for The Quarter project announced that Tropicana was in full swing on its $225 million expansion on Aug. 28. The Quarter will offer an additional 40 new dining, entertainment, and retail experiences, and when The Quarter is combined with existing facilities, Tropicana will offer more than 60 locations, approximately three times larger than any existing casino in Atlantic City.

The renderings caught a glimpse of what was set to be completed, including a 31-story hotel tower, a 2,400-space parking lot and, most importantly, a 220,000-square-foot dining, entertainment and retail project that takes Atlantic City visitors to levels of excitement they have yet to experience on the East Coast.

Along with a street scene that reverts to the height of the sophistication, romance, and indulgence of Old Havana, Cuba, The Quarter will include icon restaurants in New York, Philadelphia, and Las Vegas, live music venues, unique bars and restaurants, and national and local retail stores.

Gomes said, "We are here today to celebrate the bold new efforts for Tropicana and the tremendous efforts of an organization that has safely and professionally established The Quarter, which symbolizes a new era for Atlantic City."

Gomes, who attended the opening ceremony, was representative of the 23 unions that have made up the labor force for the project since April 2002 and the WAT&G Architects and Keating Building Company, a major architect who manages construction and design/building.

Tropicana's new Havana Tower will add 502 rooms to Tropicana's accommodations, bringing the total number of rooms to 2,127, achieving the ranking of the largest hotel in the state. On the top floor, there will be four luxuriously designated boardrooms with state-of-the-art technology and four convention and hospitality suites with floor-to-ceiling windows that offer both marine and bay views. On the fourth floor, The Quarter will provide 20,400 square feet of conference space 21 separate rooms. Seven on-site certification meeting planners advise and find out the requirements of business guests.

But the big picture goes beyond facts and figures. Quarter aims to bring the East Coast to the heart of the Atlantic city as the first Las Vegas-style experience.

State Senator Bill Gormley, Atlantic County Mayor Lorenzo Langford, Atlantic County Executive Dennis Levinson, and City Councilman Dennis Mason attended to praise the project as a harbinger of the local future as a destination.

The quarter will be held in the spring
of 2004.

Tropicana Casino and Resort covers 14 acres and has 220 yards of beachfront along the famous boardwalk of Atlantic City, New Jersey. Tropicana is operated by Tropicana Resort and Casino in Las Vegas, Nevada; Ramada Express Hotel and Casino in Loughlin, Nevada; Casino Aztar in Carothersville, Missouri; and Aztar Corporation, a publicly traded company that operates Casino Aztar
Evansville, Indiana.
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